Marketing consultant and project manager based in Manchester.
Sophie is a CIM-qualified marketing consultant with 18+ years of experience working in senior roles within public sector, health, education and cultural organisations. She has led several in-house marcomms teams within complex organisations, so she understands the day-to-day challenges that marketing leaders face.
She often works as an extension of in-house and agency teams, providing either marketing consultancy for distinct projects or on an interim contract basis to cover peak times or periods of change within organisations.
She also regularly partners with other creatives and marketers to deliver projects that require specialist input.
She specialises in marketing strategy, project management, campaign delivery and content creation.
Clients
Featured Projects
Smokefree Spaces Toolkit Creation - NHS Greater Manchester
We were commisioned by NHS Greater Manchester to create a communications toolkit for community organisations wanting to create a smokefree space. We worked with the organisations to co-create a toolkit and a range of additional resources to support them in implementing a smokefree space.
Behaviour change campaigns - NHS Greater Manchester
We have worked with NHS Greaeter Manchester for the last 3 years to lead on the development and delivery of their smoking cessation behavioural change campaigns. We worked with their in-house team to manage all aspects of campaign delivery from strategy and planning, agency management, creative development and campaign evaluation.
Behaviour change campaigns - Champs Public Health Collaborative
We have worked with Champs Public Health Collaborative in Cheshire and Merseyside for the last 6 months to support the development and delivery of their smoking cessation behavioural change campaigns. We worked with their in-house team to manage all aspects of campaign delivery from strategy and planning, agency management, creative development and campaign evaluation.
Services
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Sophie can create a marketing strategy for your organisation, conducting competitor analysis, audience research and internal audits to produce a bespoke strategy.
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Sophie can manage marketing campaigns for your business, working with your in-house team and/or agency partners to coordinate and deliver end-to-end campaigns.
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Sophie can project manage marketing and website projects for your business, from delivering a new prospectus or campaign site, to creating a series of videos.
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Sophie can create content for your website and social media channels - from TikTok videos and Reels to creative website copy.
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Sophie can work as an extension of your in-house team providing senior-level, full-mix interim marketing support.
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Sophie offers mentoring for marketers wanting to progress within their careers. As a senior marketer and leader, she can help mentor on topics from leadership and career development, to running your own business.
Testimonials
“Sophie is an highly experienced and organised marketing and communications lead. Working with the Making Smoking History Team at NHS Greater Manchester, Sophie led on the delivery of our second burst of the What Will You Miss stop smoking campaign and associated community engagement activities.
During this time I highly commend Sophie for her ability to pick up work quickly, deliver on time, problem solve and work across a complex system with multiple stakeholders. I would thoroughly recommend Sophie as an experienced freelancer and also hope we can continue to work with her at NHS Greater Manchester in the future.”
Elizabeth Benbow, Strategic Lead, NHS Greater Manchester
“I had the pleasure of working with Sophie while she supported our Student Recruitment Marketing and Content teams. Sophie played a key role in improving processes, optimising service delivery, and providing both project and operational leadership support.
She has a real talent for cutting through complexity, bringing people with her, and helping teams move forward in a clear and practical way. Sophie is thoughtful, highly organised, and a pleasure to work with. She builds trust quickly and delivers consistently. I wouldn’t hesitate to recommend her to anyone looking for someone who can lead change, improve operations, and make a genuine difference.”
Samantha Robson, Senior Content Marketing Manager, University of Leeds